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List of developers significant to Super Smash Bros.
The following list describes developers that have had a major impact on the development of Super Smash Bros. or one of its major franchises.
Shigesato Itoi

Shigesato Itoi (糸井重里 Itoi Shigesato, born November 10, 1948) is a Japanese copywriter and essayist, best known as the creator of the EarthBound series, which is where characters such as Ness and Lucas originate. He was also part of the original development team for Super Smash Bros. and Super Smash Bros. Melee under HAL Laboratory. Itoi co-owns the rights to EarthBound characters, and as such he is the only individual credited by name on the title screen of any Smash game.
Satoru Iwata
Satoru Iwata (岩田 聡) was a programmer and the fourth President and CEO of Nintendo from 2002 to 2015. Iwata joined HAL Laboratory in 1980 while attending the Tokyo Institute of Technology. Notable titles he contributed to at this time include EarthBound and the Kirby series.
Iwata has played key roles in developing, advertising, and announcing various Super Smash Bros. titles. In addition to closely assisting Sakurai in the production of the 1999 original, he also played a similar role in the development of Super Smash Bros. Melee and contributed greatly to the game's debugging process. In the credits of Super Smash Bros. and Super Smash Bros. Melee he received a special thanks. At E3 2005, Iwata offhandedly announced Super Smash Bros. Brawl while the game was neither in development nor even planned. He approached Sakurai the next day and asked him to direct the next Smash game.
Hideo Kojima
Hideo Kojima (小島 秀夫 Kojima Hideo, August 24, 1963) is a video game designer formerly employed by Konami, and the creator of the Metal Gear series. His involvement was instrumental in bringing Solid Snake to Super Smash Bros. Brawl.
According to Masahiro Sakurai, Kojima "practically begged" him to include Snake in Super Smash Bros. Melee, but at that point the game was too far in development to allow adding any additional characters. When work on Super Smash Bros. Brawl began several years later, Sakurai contacted Kojima about adding Snake, which led to his inclusion in the game. Kojima developed Snake's stage, Shadow Moses Island. After losing a test match of Brawl against Sakurai, where he played as Snake and Sakurai played as Mario, he stated that he felt the game was "very complete" to the point that Nintendo could have put Brawl out on the shelves then and it would sell millions of copies. When asked about the inclusion of Snake in Super Smash Bros. Brawl, Kojima remarked that he enjoys playing Super Smash Bros. with his son, who asked Kojima to put Snake in Super Smash Bros. Kojima also cited the lack of Metal Gear games on Nintendo consoles as a reason to include Snake in Super Smash Bros. Brawl.
During an interview with Geoff Keighley for Twitch on March 2014, Kojima was asked about the possibility of Snake reappearing in Super Smash Bros. 4 to which Kojima replied that he had no input on the game and felt Snake's return was unlikely, although he was open to the idea of Snake returning in the game. Upon the release of Super Smash Bros. 4, Snake was confirmed not to make an appearance in the game.