| Alex Strife | |
|---|---|
| Character info | |
| Melee main | Marth |
| Brawl mains | Marth, Fox |
| Team info | |
| Crew(s) | Team Apex |
| Former crews | Smash Suits |
| Personal and other info | |
| Real name | Johnathan Lugo |
| Birth date | |
| Location | Bronx, New York 
|
| Miscellaneous info | |
| Skill |  Amateur  |
Alex Strife is a tournament director from The Bronx, New York. He is responsible for creating the New York City Weeklies in 2007. These helped gather the NYC locals for training, and help to create a consistent social atmosphere. He has also created his own series of tournaments called Zenith, which not only ranged from being locals to being nationals, but attracted big names from the Tristate, and were all successful Melee tournaments.
Alex Strife is most known for being the director of the Apex tournament series, the most prominent and influential recurring Smash tournament series that has attracted much competition from all over the world.
In January, 2015, following numerous allegations of abuse and harassment, Alex Strife stepped down as the TO of Apex 2015, which will proceed without him. [citation needed]
Tournaments hosted
- New York City Weeklies
- Saffron City Monthlies
- Apex 2009
- Apex 2010
- Zenith
- Apex 2012
- Zenith 2012
- Apex 2013
- Zenith 2013
- Apex 2014
- Zenith 2014
Extras
He is known to be very enthusiastic, and passionate about running tournaments. As well as showing up at other tournaments to lend a hand or show support for his fellow smashers. He was a part of the now disbanded crew Killa Fleet who were one of the first to attend his first Zenith. They in turn supported and helped out with his future tournaments, including helping to run the NYC Weeklies.